noov, n. slang.
(nuːv)
Also noove, noovo.
[Repr. abbrev. of nouveau riche n., with (u) lengthened and loosely anglicized to -oo- (uː), as in too, moon, etc.]
A member of the nouveaux riches; = *nouveau n.
| 1984 Barr & Levy Official Foodie Handbk. i. 24/2 Harpers & Queen christened the equivalent type the Noovos or Noovs, from nouveaux riches. 1985 S. Moody Penny Post iii. 31 A neighbour of ours... A real noove, pretending to be a farmer. 1986 Observer 23 Nov. 57 Noovs could feel gentrified behind a walnut dash. 1986 Times 7 Oct. 14/6 The pupils: 45 per cent sons of Old Etonians... Also largish element of noovs to keep up academic standards and/or provide useful business contacts. |