ˈwatch-cry
[watch n.]
The periodical cry of a watchman; fig. a motto, phrase, or word that is constantly reiterated by a party or the advocate of a cause, to call attention to some principle deemed of supreme importance. Cf. watchword.
1882 Farrar Early Chr. II. 87 Every day shows us how easy it is, first to turn any expression into a watchcry, then to empty it of all significance [etc.]. 1893 Tablet 4 Mar. 320 Their watch-cry will be order, propriety and economy. a 1894 Stevenson In South Seas ii. ii. (1908) 153 From shore the cheerful watch-cry of cocks rang out at intervals. |