Because multiplying by a negative quantity reverse the inequality, so you have to separe the two case: if the denominator is $>0$ or $<0$ ( and obviously exclude the case that it is $=0$).
Because multiplying by a negative quantity reverse the inequality, so you have to separe the two case: if the denominator is $>0$ or $<0$ ( and obviously exclude the case that it is $=0$).