The cancer.gov site you referenced says that the median age of diagnosis is 70. That implies that you smoke and then, _later in life/time_ , you may be diagnosed with cancer.
Therefore, for example, Lung cancer incidence statistics from the UK says:
> **Trends in lung cancer** incidence rates reflect **past trends in cigarette smoking** prevalence. Smoking rates peaked earlier in males than in females, so lung cancer rates in men have been decreasing for some decades, but **this decrease is yet** to start in women.
Figure 1.2 in your cancer.gov report shows that cancer rates for all people _have_ been decreasing steadily, since 1992, and since 1986 for men.