By induction you can prove the following formula for the sum of terms of a geometric progression: $$a + ar + ar^2 + ... + ar^n = {a - ar^{n+1} \over 1 - r}$$ So you can apply this in the numerator with $a = 1, r = {1 \over 2}$, and in the denominator with $a = 1, r = {1 \over 4}$. You obtain $$x_n = {1 - {1 \over 2^{n+1}} \over 1 - {1 \over 2}} \times {1 - {1 \over 4} \over 1 - {1 \over 4^{n+1}}}$$ $$= {3 \over 2} {1 - {1 \over 2^{n+1}} \over 1 - {1 \over 4^{n+1}}}$$ Now take limits as $n \rightarrow \infty$.