While @Sky's answer is excellent and standard, it may be a little difficult to see the intuition behind it. Let me try to elaborate a little (warning: It's not rigorous):
Suppose that we have a non-vanishing vector field $v(x)$. Through $x$, $v(x)$, and the origin $0$, there is exactly one plane which intersects $S^n$ in a big circle. The direction of $v(x)$ uniquely (and continuously) defines a half circle (of the said big circle). Now the homotopy between $I$ and the antipodal map of $S^n$ is the exact homotopy of those of $S^1$: Move the antipodal point $-x$ along the chosen half circle towards $x$.