For part b, the question is: for what $x$ is $R(x)=(110x+1000)(480-11x)$ maximized?
First, differentiate using the power rule and then set the derivative equal to zero:
$$R'(x)=110(480-11x)-11(110x+1000)=-2420x+41800$$
$$R'(x)=0 \Leftrightarrow -2420x+41800 \Leftrightarrow x\approx17.2$$
The rebate offered must therefore be $$\$17.2\cdot11=\$190\,\text{dollars}$$